You know how it is, you make an advert for your cars that has a cool PG Tips type monkey in it with a so so monkey joke and the People for the Ethical Treatment of Animal (PETA) get all upset about it.
So what do you do?
Simples! Make it an invisible monkey instead and make a mildly funny advert much funnier whilst subtlety ignoring PETA's moaning.
Via The Consumerist